Few nights are as important in the entertainment industry as the Grammys. Though, with today’s landscape, one thing more is important than the event itself… relevancy. Award shows like The Game Awards and Oscars use social media marketing to get viewership. For the Grammys, this year they’re trying something different. SiriusXM has partnered with the Grammys to bring back the GRAMMYS Channel.
The Grammys Channel features songs and even albums from the nominees. Artists like Billie Eilish, Olivia Rodrigo, and Doja Cat are among them. Full warning, this is a limited run channel and a subscription based channel. You can listen online as well through their site until April 6th. The radio’s playin’ for 24/7. If you’d like to freshen up for what’s up for an award this year make sure to give it a listen. If not for that, then you’ll definitely be treated to some bangers!
Finally, the Grammys will be this weekend on April 3rd at 8PM EST. You can tune in on Paramount+. For a breakdown of the performers and highlights of the nominees, check out our article here and be sure to check out our Word section for more on your favorites and unknowns.